Blockbusters Place in the Current Movie Rental Market Essay -- Busine

Has e- commercialiseing and the use of the network hurt Blockbusters dominance in the plastic film subscribe toal business and if it has what lead they devour to change in their business plan to regain their market shares? This shift has studied the influence of fresh technologies for delivering movie rentals along with downloading movies promptly to your television at home without a customer even getting off their couch. It also examines the impact DVD recorders are deprivation to exact on Blockbusters main products like DVD players and VCRs. The case talks most the threats these new innovations are going to have on Blockbusters business potential. on with what Blockbuster has done to compete with their new competitors like Wal-Mart and Netflix. With the internet ever-changing the way most profit qualified companies do business Blockbuster has to set and follow the new trends our gen geological eration. While studying this case, our group analyzed what Blockbusters s trengths and helplessness are, combined with what opportunities they have to excel in the new way consumers mark movies and we established the threats that exist with new technology and competitors. Last our group has perspective of some new ideas that could help them thrive in the future.The problem that this case states is, will Blockbuster make the right business plan choices to stop them to compete with the innovation of products and technology of distributing movie rentals. Also is Blockbuster going to be able to adapt and succeed in this new era of renting movies?The SWOT (Strengths, Weakness, Opportunities, and Threat) analysis for Blockbuster is both positive and negative. The major(ip) strength that Blockbuster Inc. has is a brand image over the competition. When new movie releases come out on Video o... ...ir own movie channel that allows customers to buy and watch movie directly on their television. From their surveys, they should muster up out what their custom ers want and implement their suggestions into their business strategy. They need to train their employees to have the utmost customer satisfaction rating. This will foreclose customers coming gage and hopefully attract new customers into the store. They also need to be able to help and answer customers questions about movies. They should also have sales such as, buy one movie get one free, running periodically throughout the store. This will draw customers in to shop for the deals. They should also embolden new movies available for sale in the store. They should always try to keep as many movies in stock so the movie is always there for the customer. This will keep them happy and coming back to rent more movies.